TODAY -

Make it or break it

Dr Sumedha Kushwaha *



Being an entrepreneur is not an easy task. It takes a lot of hard work, dedication, and perseverance to turn an idea into a successful business. But with the right mindset and the right approach, anyone can achieve success as an entrepreneur. Rules to become successful are different for all, but budding entrepreneurs should keep in mind certain things which can aid in the success of an enterprise.

Start by identifying a problem and providing a solution for it. Successful entrepreneurs are problem solvers. Entrepreneurs by nature are problem solvers. They identify a problem in the market and provide a solution for it. The best businesses are built around solving a problem that people have.

By identifying a problem and providing a solution, you can create a product or service that people will want and need.

Before launching a new business, itís important to do your research. You need to understand your target market, your competition, and the industry youíre entering. Researching your market will help you identify gaps in the market and potential opportunities. It will also help you understand your target audience and what theyíre looking for.

Next step, which is of vital importance is to create a business plan. This gives you a roadmap for your business. It outlines your goals, strategies, and tactics for achieving success. A good business plan should include a mission statement, an executive summary, a market analysis, a marketing plan, and financial projections.

To do business in the market, Build a strong team. You canít do everything on your own. Building a strong team is essential for success. You need people with different skills and expertise to help you grow your business. Hire people who share your vision and are passionate about your business.

Stay focused, true to your vision and your plan. Itís easy to get distracted when youíre an entrepreneur. There are always new opportunities and ideas to explore. But itís important to stay focused on your goals and your business plan. Donít get sidetracked by shiny objects.

Be persistent in your journey. Entrepreneurship is not for the faint of heart. It takes a lot of persistence and resilience to succeed. You will face obstacles and setbacks along the way. But itís important to keep pushing forward. Learn from your failures and keep moving forward.

Embrace failure when it happens on the way. Looking at your learnings as failure is a negative perspective. Rather, understanding that this is a part of the entrepreneurial journey, will make your life less burdensome. You will make mistakes and fail along the way. Learn from your mistakes and use them to grow and improve.

The business landscape is constantly changing. Itís important to stay agile and adapt to change. Be open to new ideas and be willing to pivot your business when necessary. The most successful entrepreneurs are those who can adapt and evolve with the changing times.

Stay connected: Networking is an essential part of entrepreneurship. Itís important to stay connected with other entrepreneurs, mentors, and industry experts. Attend networking events and conferences, join online communities, and build relationships with people in your industry.

As an entrepreneur, itís easy to get caught up in the hustle and forget to take care of yourself. But self-care is essential for success. Make time for exercise, healthy eating, and relaxation. Take breaks when you need them and donít burn out. Work life balance is not a myth. You have to make a reality because you have to go far in the race and also be first.

In conclusion, becoming a successful entrepreneur is not an easy task, but with the right mindset and approach, anyone can achieve success. By following these rules of success, budding entrepreneurs can increase their chances of success and build a thriving business.


* Dr Sumedha Kushwaha wrote this article for The Sangai Express
The writer can be contacted at redcaprigal(AT)gmail(DOT)com
This article was webcasted on February 20 2023 .



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